Lead Nurturing for REALTORS® with Email Marketing
Our customers have often told us that most of the people that they meet aren't ready to buy or sell right away. This is where lead nurturing with email marketing enters the picture. Just because someone isn't ready to buy or sell right then doesn't mean that they aren't a [...]
3 Ways Real Estate agents can grow their email list
When it comes to Real Estate Email Marketing growing your email list is one of the biggest concerns we hear from our agents. This is a valid concern! All email lists will shrink over time. People close email accounts, opt-out because they are no longer interested or simply stop reading [...]
4 Tips to get Real Estate Agents started with Email Marketing
Many of our new real estate agents are intimidated by the thought of email marketing. They have a lot of questions and concerns. What do I email about? Where do I get my list of email addresses? How many/how often should I send? Should I promote my listings And many [...]
3 Tips to get the most out of your Virtual Tour Pictures
Virtual Tours are a funny thing in the real estate industry. Some agents will tell you that a "real" tour must have panoramic photos. Others will swear that you must have music, or professional photography or links to the county courthouse records that show that cousin Mable married Jimmy so [...]
4 Reasons Text Messaging Works for REALTORS®
Text Messaging for REALTORS® Text messaging has been in use by some real estate agents for years. While others have tended to shy away from it. Below are some of the reasons that our clients like it Phone Number Capture - With Text Messaging the agent instantly captures the phone [...]
AOL DMARC Policy
A few weeks ago I wrote about Yahoo updating their DMARC policy and how this would affect emails delivery if you use a yahoo.com email address. Well, it looks like AOL has followed suit and done the same thing. This means that if you are using an aol.com email address [...]
Using a Yahoo.com email address
Late Friday afternoon (April 4, 2014) Yahoo made a change to their authentication policy for people sending emails from @yahoo.com email addresses. Without getting into the technical details, Yahoo has turned on a new authentication policy that allows it to say that yahoo.com emails can only come from yahoo.com email [...]
Why would I post videos to YouTube?
Yesterday I was speaking to a customer and they asked me they would want to post videos to YouTube.
The Content Strategy Burger Infographic Social Media Explorer
A good content marketing plan contains a number of different elements including theme, audience, tone, publishing channel, etc. But how do all of these components come together to form a cohesive strategy? http://www.socialmediaexplorer.com/social-media-marketing/the-content-strategy-burger-infographic/
Are you ready for 2012?
About this time of year, many people are looking to the next year and thinking about what they can make better. A slimmer figure and more money in the bank are a couple things that end up on many lists. Every year people fail to meet their goals set for [...]
