Marketing

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Agent Sauce – the new Digital Home Info

We are excited to announce that Digital Home Info is getting an upgrade and a name change! It will now be called Agent Sauce. When we named Digital Home Info in 2009, it was very fitting for what we offered. We allowed agents to easily promote their listings- via text, [...]

Real Estate Email Marketing Reports

What do all of those terms in my email marketing reports mean? Opened - The number of unique people that opened an email at least once.  Even though they may have opened the email more than once they are still only counted once. Unopened - The number of emails that [...]

How Many Referrals Do You Get?

I probably see or hear hundreds of subtle requests for referrals from agents on a daily basis.  I see them in emails, on voicemails, in signature blocks, and on business cards.  While I've seen some clever ones, most are one of a few standard cookie cutter messages.  I've been asked [...]

Text Messaging and Mobile Marketing Tips for REALTORS

Real Estate Mobile Marketing Yard SignThis week we thought it would be a good idea to post some tips for our realtors that we think might help them maximize the mobile tools at their disposal.Is it really just as easy as placing a sign in the yard? The answer to that is yes and no. Placing a sign in the yard will develop leads and those leads will turn into customers, but in order to get the most out of your mobile marketing tools you should first exercise the full options of your mobile tools and then integrate the mobile tools into your overall marketing strategy.

By |2018-09-25T16:39:10+00:00February 6th, 2010|Real Estate Marketing Blog|0 Comments