Why should you start creating Instagram Reels? Simple answer. It’s a gold mine for growth! In 2020 Instagram (IG) launched its new feature called ‘Reels’ as a direct competitor to the growing app, TikTok. Reels are short-form, vertical videos that can be up to 90 seconds long. If you’re thinking of hopping on this trend, it’s a great time to start. Instagram is favoring this type of content, which means it’s being pushed to new audiences every day. If you’re a realtor looking to grow your following or boost engagement, this is a great way to do it!

It’s easy to get lost in the abundance of real estate content on Instagram. Follow these 5 simple steps to stand out by creating and posting your first Instagram Reel!

#1 Navigate the Feature!