Do you know the digital homebuyer?
Being a Digital Real Estate Marketing company we help many agents implement their real estate marketing strategies. One of the things that we emphasize is that the agent needs to know their target sphere. Is your target sphere super tech savvy? Are they foodies? Perhaps they like to go to a lot of events? The point is that by knowing your sphere you can custom tailor your marketing strategy to engage that sphere and generate leads. This infographic by Inman.com provides a couple of stats about the digital homebuyer as well as some great insight on how to interact and attract the digital homebuyer.
- 81% of Buyers partner with the 1st or 2nd agent they meet
- 82% of people trust brands that offer resources throughout the purchase process
- Buyers don’t need another boss… they need a Trusted Guide